North America Digital Health Monitoring Devices Market Experiences Steady & Mature Growth Driven by Chronic Disease Prevalence, Aging Population, and Advanced Healthcare Infrastructure

Market Size and Growth Projections

The North America digital health monitoring devices market was valued at USD 3.96 billion in 2024. It is projected to reach USD 8.74 billion by 2032, growing at a compound annual growth rate (CAGR) of 10.40% during the forecast period from 2025 to 2032. This solid growth reflects a mature yet still expanding market supported by strong reimbursement policies, widespread insurance coverage, and high adoption of connected health technologies.

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Market Segmentation

The North America digital health monitoring devices market is segmented across several key categories:

• By Product Type: Glucose Monitoring Devices (dominant with 36.2% revenue share in 2024), Blood Pressure Monitors, Pulse Oximeters, Heart Rate Monitors, ECG Monitors, Wearable Devices/Fitness Trackers (fastest-growing segment), Smart Thermometers, Others
• By Type: Wearable Devices (dominant and fastest-growing), Non-Wearable Devices
• By End-User: Homecare Settings (dominant with 52.8% revenue share in 2024), Hospitals & Clinics, Ambulatory Surgical Centers, Others
• By Distribution Channel: Offline (dominant), Online (fastest-growing)
• By Country: United States (dominant with 91.3% revenue share in 2024), Canada (fastest-growing), Mexico

Glucose monitoring devices, wearable/fitness trackers, homecare settings, offline distribution, and the United States overwhelmingly lead the market, while wearables, online channels, and Canada show the strongest growth momentum.

Key Drivers Fueling Growth

Several factors are propelling the North America digital health monitoring devices market:

• High and growing prevalence of diabetes, hypertension, cardiovascular diseases, and obesity across the population
• Rapidly aging population in the United States and Canada increasing demand for remote and home-based monitoring
• Strong reimbursement coverage from Medicare, Medicaid, private insurers, and provincial health plans in Canada
• Widespread smartphone adoption, high-speed internet, and advanced mobile health app ecosystems
• Increasing physician and payer acceptance of remote patient monitoring (RPM) programs
• Corporate wellness programs and employer-sponsored health monitoring initiatives
• Growing focus on preventive care, value-based care models, and chronic disease management

These drivers are especially powerful in the United States and are gaining significant traction in Canada.

Challenges and Restraints

The market faces certain hurdles:

• High upfront cost of premium monitoring devices and limited coverage for certain wearable/fitness categories
• Data privacy concerns, cybersecurity risks, and HIPAA compliance requirements
• Digital literacy gaps among older populations and some rural communities
• Competition from low-cost consumer wearables with limited clinical validation
• Reimbursement policy variations and prior authorization requirements in some cases

These challenges are relatively well-managed in the mature North American healthcare ecosystem.

Opportunities

The North America digital health monitoring devices market offers significant opportunities:

• Rapid expansion of remote patient monitoring (RPM) and chronic care management (CCM) programs
• Growth of medical-grade wearables, continuous glucose monitors (CGM), and connected blood pressure devices
• Increasing integration with telehealth platforms, electronic health records (EHRs), and payer systems
• Strong potential for AI-driven insights, predictive analytics, and personalized health coaching
• Expansion in Canada driven by provincial digital health strategies and aging demographics

These areas represent key growth avenues through 2032.

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Competitive Landscape

The market is highly competitive with strong presence of both global medical device leaders and consumer technology companies. Key players include:

• Abbott Laboratories (U.S.)
• Dexcom, Inc. (U.S.)
• Medtronic plc (Ireland/U.S. operations)
• Koninklijke Philips N.V. (Netherlands/U.S.)
• Masimo Corporation (U.S.)
• Omron Healthcare, Inc. (Japan/U.S.)
• iHealth Labs, Inc. (U.S.)
• Withings (France/U.S.)
• Garmin Ltd. (Switzerland/U.S.)
• Apple Inc. (U.S.)
• Fitbit, Inc. (Google) (U.S.)
• Samsung Electronics Co., Ltd. (South Korea/U.S.)

Recent developments include:

• Abbott’s continued dominance and expansion of FreeStyle Libre 3 and 4 CGM systems (2024–2025)
• Dexcom’s G7 and upcoming G8 launches with improved accuracy and integration (2024–2025)
• Apple Watch Series 10 and future models with enhanced health features (2024–2025)
• Philips’ expansion of remote patient monitoring solutions in home health (2024)

Future Trends and Opportunities

The North America digital health monitoring devices market is expected to evolve with key trends:

• Strong growth of medical-grade wearables and continuous monitoring solutions
• Increasing integration of AI, predictive analytics, and personalized health insights
• Expansion of RPM and CCM programs with broader reimbursement coverage
• Growing adoption of connected devices in senior care and chronic disease management
• Fastest country-level growth in Canada driven by provincial digital health strategies, aging population, and strong public healthcare system; United States maintains absolute dominance

Conclusion

The North America digital health monitoring devices market is on a mature, stable, and still very healthy growth trajectory, set to reach nearly USD 8.74 billion by 2032. Supported by strong reimbursement frameworks, high chronic disease burden, aging demographics, and advanced digital infrastructure, the region continues to lead in clinical-grade and connected health monitoring adoption. While growth rates are lower than in Asia-Pacific, the market benefits from high per-device value, widespread insurance coverage, and strong clinical validation. Stakeholders focusing on medical-grade accuracy, seamless integration, and chronic care solutions are well-positioned to capture value in this sophisticated and high-value digital health ecosystem.

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